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Best Classes & Workshops
in NYC
Instructor: Jackelyn Dacanay
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Content Marketing Bootcamp
General Assembly @ 10 E 21st St, New York, NY
Putting Your Content Through Its Paces: Content Marketing Bootcamp Learn how to create a content strategy and editorial calendar that helps you achieve your business goals. You've likely heard that Content is King and it's more important than ever if you’re interested in building a strong relationship with ideal customers. This activity-driven bootcamp will equip you with tips and strategies on how to devise your content marketing strategy,...
Facebook Advertising Bootcamp
General Assembly @ 10 E 21st St, New York, NY
To become a great Facebook Marketer, you have to truly master the nuances of the platform, and leverage industry vetted best practices. In this hands on Bootcamp, you'll discover how to go beyond just boosting posts by leveraging Custom Audiences and advanced Bidding Strategies. You’ll also learn how to properly measure and optimize your campaigns using both the Facebook pixel and other measurement platforms. In addition, you’ll learn...
Social Media Monitoring & Analytics: How, What, & Why
General Assembly
@
Online Class
, New York, NY
Understanding metrics, stats and social analytics is key to creating, monitoring and adjusting social strategy and goals. With this in mind, digital marketers must know what they are looking for, which stats impact their previously set goals and how they can use analytics to fine-tune their content, engage with users and enhance their social presence. This class will cover the basics of understanding social metrics, their importance and how to use...
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Email Marketing Essentials
Email is one of the highest performing digital marketing channels, requiring its own unique set of content, marketing, and design considerations. However, with the tens of hundreds of emails people receive every day, you must learn how to distinguish your email from the rest. In this session, you’ll learn how to develop and drive email strategy, best practices and principles for getting users to take action, simple strategies and A/B tests to...
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