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Sharon Lee Thony

Teaches at General Assembly


Sharon Lee Thony is the Corporate Director of Marketing at Triumph Hotels, a collection of seven historic hotels across Manhattan. In this role, she is responsible for developing and leading the company’s marketing strategy and brand presence with the goal of growing direct bookings through innovative and high-performance digital, PR, and social media campaigns.
She’s also co-founder and CEO of STK MKT Entertainment, a multimedia company dedicated to developing and curating artistic, social-conscious and entertaining content across music, film, TV and technology. As if that wasn’t enough, Sharon spends many evenings as a favorite digital marketing instructor @ General Assembly.
Sharon began her career as an account executive at top advertising agencies like Saatchi & Saatchi + McCann-Erickson, working directly with client brands like P&G, Unilever, Mastercard, and Johnson & Johnson. She later joined Unilever marketing to work on personal care brands like Caress, Lever 2000, Q-tips, Axe, Dove, Snuggle, Wisk and all. Sharon then became Marketing & Creative Services Director for the Girl Scouts of the USA (rebranding the organization & the cookie box for their 100th Anniversary) and later the PR & Marketing Director for the luxury wellness hotel group, COMO Hotels & Resorts before she continued her career in hospitality as Director of Marketing at Le Soleil d’Or, a boutique farm-to-table resort on Cayman Brac in the Caribbean. She received an MBA from The Wharton School at the University of Pennsylvania, is an alumna of Columbia University and NYU, and has also earned yoga teaching certifications from YogaWorks and Prenatal Yoga for Two.

Reviews of Sharon Lee Thony

(62 Reviews)
  • Facebook + Instagram Advertising

    Reviewed by Arielle W. on 12/22/2020
  • Instagram Ads Workshop:Spark Inspiration & Drive Action

    Anonymous review on 2/18/2020
    Hello, I was very disappointed with this class because it was literally the exact same class I took a few weeks earlier called FB Ads. Even a lot of the powerpoint presentation from the instructor was the same. There should have been an explanation that there is a 90% overlap from a FB and Instagram class. I felt like it was really a waste of time for me to be in the class and would like a refund on this please. I have always have had great experiences with course horse but I think that you should combine the classes especially if the same instructor teaches both an IG and FB since it's all the same except for a few drop drown choices in FB that say use Instagram. I had to get a babysitter for my baby so was disappointed in spending money and time out of my day to be at the class. There was also too much unnecessary group work which was the same in both classes because again they were essentially the same class. Thank you, Michelle
  • Digital Marketing Bootcamp

    Reviewed by Brian M. on 11/12/2019
  • Email Marketing for Entrepreneurs and Startups

    Reviewed by Rebecca F. on 10/8/2019
  • Email Marketing for Entrepreneurs and Startups

    Anonymous review on 10/8/2019
  • Digital Marketing Bootcamp

    Anonymous review on 5/27/2019
    Very high level info not very practical
  • Instagram Ads Workshop:Spark Inspiration & Drive Action

    Anonymous review on 4/22/2019
    The instructor was knowledgable. However, she was having technical issues and as a result the lesson started 20 minutes late, and the instructor still ended the class at 1pm, so we missed out on 20 mins.
  • Email Marketing for Entrepreneurs and Startups

    Reviewed by Victoria C. on 3/10/2019
    Great, engaging instructor and I loved the in-class activities. Very practical, hands-on approach. I also learned a few things I didn’t even know I didn’t know!
  • Social Media Monitoring & Analytics: How, What, & Why

    Reviewed by OTAVIO PEREIRA A. on 3/6/2019
  • Digital Marketing Bootcamp

    Reviewed by peter t. on 2/23/2019
    The facility was comfortable, the instructor was prepared and focused and the experience overall was indeed positive!
  • SEO Training for Startups & Beginners

    Reviewed by Cheryl C. on 2/23/2019
  • Instagram for Business: Followers to Customers

    Anonymous review on 1/27/2019
  • Social Media Monitoring & Analytics: How, What, & Why

    Reviewed by Caitlin B. on 1/18/2019
    Super useful information about social metrics. Sharon was beyond qualified to teach!
  • Digital Marketing: Key Concepts and Metrics

    Anonymous review on 1/2/2019
    This class was very informative. The instructor communicated material well and was very engaging.
  • Digital Marketing: Key Concepts and Metrics

    Reviewed by Justine B. on 12/31/2018
    I received what was advertised for this course. A great overview of concepts and metrics for digital marketing.
  • Instagram Ads Workshop:Spark Inspiration & Drive Action

    Reviewed by Joanne H. on 12/21/2018
  • Digital Marketing: Key Concepts and Metrics

    Reviewed by Claire D. on 12/21/2018
  • SEO Training for Startups & Beginners

    Reviewed by Ivie C. on 12/20/2018
    Great class! Not very technical but it covered a lot. Left the class with a bunch of tools and learnings that I could immediately apply.
  • SEO Training for Startups & Beginners

    Reviewed by Tammy J. on 12/13/2018
    Really enjoyed this class, I thought the teacher was excellent. Very personable and covered all the main points - it’s tricky in a group setting when people have different levels of knowledge but I think he handled it very well and made sure all our questions were addressed. Would highly recommend.
  • Digital Marketing Bootcamp

    Anonymous review on 12/10/2018
  • Digital Marketing Bootcamp

    Reviewed by Lauren W. on 12/9/2018
  • SEO Training for Startups & Beginners

    Reviewed by Madjalia S. on 12/7/2018
  • Social Media Monitoring & Analytics: How, What, & Why

    Reviewed by Ximena M. on 12/6/2018
  • Facebook + Instagram Advertising

    Anonymous review on 12/4/2018
  • Facebook + Instagram Advertising

    Anonymous review on 12/3/2018
  • Digital Marketing: Key Concepts and Metrics

    Anonymous review on 11/15/2018
    Amazing teacher! He was kind, thorough, and dynamic. Thanks so much!
  • Digital Marketing: Key Concepts and Metrics

    Anonymous review on 11/15/2018
    Good overall introduction to digital marketing. I'm in the creative field, so this was enough overall information.
  • SEO Training for Startups & Beginners

    Anonymous review on 11/14/2018
    It was very interesting and I did learn about SEO strategies but the class was taught using such technical terms that for a beginner, I was a little lost. I didn’t get as much out of it as I had hoped.
  • Digital Marketing: Key Concepts and Metrics

    Anonymous review on 11/14/2018
    Really wanted to know how to do specific things, but this course was more about giving you the definitions to things. When I have something to analyze, then maybe this course would have been more useful.
  • SEO Training for Startups & Beginners

    Reviewed by Sean C. on 11/9/2018
  • Digital Marketing Bootcamp

    Reviewed by Rebecca B. on 10/22/2018
    Salim is an awesome instructor. Really engaged with everyone in the class and answered any questions we had without making us feel stupid. He tailored the material to what we were all seeking to learn more about, which was also great. I definitely recommend him as an instructor, and this class is great for anyone who wants to dip their toes into the world of digital marketing (or for people who are already in the industry but want to expand their breadth of knowledge). The class goes by super quickly for 7 hours, and I even walked out with some new acquaintances!
  • Digital Marketing Bootcamp

    Reviewed by Priyanka M. on 10/17/2018
  • Digital Marketing Bootcamp

    Reviewed by Annette C. on 10/17/2018
  • SEO Training for Startups & Beginners

    Anonymous review on 10/13/2018
  • Social Media Monitoring & Analytics: How, What, & Why

    Reviewed by Lenni P. on 9/7/2018
  • Social Media Monitoring & Analytics: How, What, & Why

    Reviewed by Katherine R. on 8/10/2018
  • Social Media Monitoring & Analytics: How, What, & Why

    Reviewed by Steve M. on 8/10/2018
    The teacher was excellent I really liked her but the material covered wasn't what I was looking for. I could see this as something useful if it was a continuing class that gets in depth and detailed and slower, starting from the bottom working its way up. I personally need more time with an instructor and subject. Three hours wasn't enough with all that can and could be covered in social media marketing.
  • Facebook Advertising Bootcamp

    Anonymous review on 7/30/2018
    Knowledgeable instructor. Informative, hands-on course.
  • Facebook + Instagram Advertising

    Reviewed by Dina A. on 7/13/2018
  • Social Media Monitoring & Analytics: How, What, & Why

    Reviewed by Wingchau C. on 7/11/2018
  • Facebook + Instagram Advertising

    Reviewed by Andrea D. on 7/4/2018
    Great course with lots of information packed into 3 hours! Will definitely be back!
  • Digital Marketing Bootcamp

    Reviewed by Maneepan P. on 6/25/2018
  • Instagram for Business: Followers to Customers

    Reviewed by Maneepan P. on 6/21/2018
  • SEO Training for Startups & Beginners

    Reviewed by Maneepan P. on 6/20/2018
  • SEO Training for Startups & Beginners

    Reviewed by Stephen W. on 6/13/2018
  • Digital Marketing Bootcamp

    Reviewed by Steve S. on 5/26/2018
  • Facebook + Instagram Advertising

    Anonymous review on 5/17/2018
    Great instructor. Class is packed full of info, but there’s plenty of time to ask questions. GA classroom spaces aren’t great (super loud HVAC, and always too hot) but other than that, the class itself was very informative. Actually completing some activities while in the backend was very helpful, vs. most classes where it’s lecture format. The instructor was able to break down concepts to make it understandable even for novices.
  • SEO Training for Startups & Beginners

    Reviewed by Elena L. on 5/17/2018
  • Social Media Monitoring & Analytics: How, What, & Why

    Reviewed by david k. on 4/30/2018
  • Social Media Monitoring & Analytics: How, What, & Why

    Anonymous review on 4/18/2018
  • Instagram for Business: Followers to Customers

    Reviewed by carmen g. on 4/15/2018
  • Social Media Monitoring & Analytics: How, What, & Why

    Reviewed by Mckenzie D. on 4/13/2018
  • SEO Training for Startups & Beginners

    Reviewed by Christine H. on 4/7/2018
  • Digital Marketing: Key Concepts and Metrics

    Reviewed by Andres C. on 3/24/2018
    Great class very informative and Sharon the instructor really knows her stuff!
  • Social Media Monitoring & Analytics: How, What, & Why

    Anonymous review on 2/25/2018
    Teacher talked too fast, too much to cover in a short amount of time.
  • Social Media Monitoring & Analytics: How, What, & Why

    Anonymous review on 2/12/2018
    Class was interesting and well taught, but I would have preferred a bit more actionable substance.
  • Digital Marketing: Key Concepts and Metrics

    Reviewed by Sergio C. on 1/28/2018
    Really enjoyed the format. Sharon is a great instructor
  • Digital Marketing: Key Concepts and Metrics

    Anonymous review on 1/28/2018
  • Digital Marketing: Key Concepts and Metrics

    Anonymous review on 1/16/2018
  • Social Media Monitoring & Analytics: How, What, & Why

    Reviewed by Mehmet B. on 1/13/2018
  • Social Media Monitoring & Analytics: How, What, & Why

    Anonymous review on 1/11/2018
  • Social Media Monitoring & Analytics: How, What, & Why

    Reviewed by Annie C. on 12/22/2017
    Amazing class. I highly recommend it, especially with Sharon Thony as the instructor. I would take it again because it was so good.

Classes taught by Sharon Lee Thony

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